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07-20-2016, 10:11 AM
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A new report from Variety reveals that Hasbro is no longer the master toy licensor for Jurassic Park and Jurassic World toys. Mattel is taking over after Hasbro and Universal could not agree on new terms. Here’s a snippet from Variety (http://variety.com/2016/film/news/mattel-jurassic-world-toy-license-1201817268/): “We are honored that NBCUniversal chose Mattel to help bring the Jurassic World brand to life, and we look forward to developing multiple new lines of innovative, engaging toys and products,” said Chris Sinclair, Mattel’s Chairman and CEO. “Spanning three decades of sustained worldwide popularity, few entertainment properties have so successfully captured the collective imagination of millions of » Continue Reading. (http://news.toyark.com/2016/07/20/mattel-takes-jurassic-park-jurassic-world-toy-license-211342)
The post Mattel Takes Over Jurassic Park and Jurassic World Toy License (http://news.toyark.com/2016/07/20/mattel-takes-jurassic-park-jurassic-world-toy-license-211342) appeared first on The Toyark - News (http://news.toyark.com).
More... (http://news.toyark.com/2016/07/20/mattel-takes-jurassic-park-jurassic-world-toy-license-211342)
A new report from Variety reveals that Hasbro is no longer the master toy licensor for Jurassic Park and Jurassic World toys. Mattel is taking over after Hasbro and Universal could not agree on new terms. Here’s a snippet from Variety (http://variety.com/2016/film/news/mattel-jurassic-world-toy-license-1201817268/): “We are honored that NBCUniversal chose Mattel to help bring the Jurassic World brand to life, and we look forward to developing multiple new lines of innovative, engaging toys and products,” said Chris Sinclair, Mattel’s Chairman and CEO. “Spanning three decades of sustained worldwide popularity, few entertainment properties have so successfully captured the collective imagination of millions of » Continue Reading. (http://news.toyark.com/2016/07/20/mattel-takes-jurassic-park-jurassic-world-toy-license-211342)
The post Mattel Takes Over Jurassic Park and Jurassic World Toy License (http://news.toyark.com/2016/07/20/mattel-takes-jurassic-park-jurassic-world-toy-license-211342) appeared first on The Toyark - News (http://news.toyark.com).
More... (http://news.toyark.com/2016/07/20/mattel-takes-jurassic-park-jurassic-world-toy-license-211342)