That terrible exchange rate is also why I didn't back the Eternia playset, and why I'm cranky that a bunch of Masters of the Universe Origins figures are moving to Mattel Creations exclusively. Their "local prices" skew heavily in their favour each time, and we end up out of pocket for a year while the preorders stack up. The other option is to pay the Ebay mark-up when they come out.
At least yelling at clouds is still free...